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Getting Started in Fashion Photography

start your career, and your portfolio

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Your Instructor

Lucas Passmore
Lucas Passmore

Lucas Passmore is a Los Angeles, California based Fashion and Commercial photographer. He shoots with a variety of cameras both dSLR and mirrorless, but rarely shoots film. His best piece of advice for aspiring fashion photographers is a Herb Ritts quote: “It’s not where you place the light, it’s where you place the shadows.”

In this course you'll learn from a working pro the steps necessary to enter this amazing and exciting industry. You'll learn how to utilize agency model-testing as an effective tool to drastically elevate your portfolio, and how to create a strong network of resources — your team. LA-based commercial fashion photographer Lucas Passmore leads this two-hour TWiP webinar, breaking-down and de-mystifying fashion photography, and how to take your aspiring career to the next level.


1. Exactly what is a test model shoot?

2. How to pre-visualize and plan for an effective shoot

3. It's shoot day! How to effectively manage EVERYTHING!

4. After the shoot - post-production and delivery.

Along with these lessons, You'll also have full access to download or stream the continuous (not segmented) version of this course - both the audio AND video files.

BONUS #1: You'll also get access to an eBook that covers "Four Essential Things Every Fashion Photographer MUST Have"

BONUS #2: And if all that wasn't enough, also included is a full hour of Q&A that contains valuable grass-roots insight into the world of fashion photography. The questions asked are likely the same questions you'd like to have answered!


When doing this kind of work (test-shoots) do you still require a proper model release or is there a different agreement that gets signed?

Do you retouch images you submit to the agency?

Should I start with ModelMayhem.com?

Is it required for the aspiring fashion photographer to know details of hair and make-up? Or is this something left to MUA and hair stylist?

Would you go to a beauty school/college to get a makeup artist\stylist to help there portfolio?

What if I want models for making stock images?

What’s the average fee for the make-up artist and stylist?

I am not that creative, will I have to gain this skills or will I get it over time?

Is building a portfolio more important than making money?

What level of retouching is absolutely required?

What about when it’s those low budget shoots where it’s just you & the model…are you off put when they bring a “CREW” how do you deal with that?

What’s your “go-to” lens? What are your thoughts on mirrorless?

Any tips for finding fashion stylists?

With your experience, what are the top things that wreck images that you later when editing?

Where should the test shoots be held? Do we have to rent a studio?

Frequently Asked Questions

When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!